Mike Karns sits down with Mason to chat about the trajectory of Broadway's social media and provide insight into careers on Broadway

Mike is the Founder and CEO of Marathon Digital – one of Broadway’s most successful social media firms who has created iconic campaigns for Hamilton, Sweeney Todd, Shucked, Parade, Disaster, Diana, Hadestown, Into The Woods, and so many accounts that have changed the future of theatre promotion. From the very beginning of his theatrical career, he continues to find inventive ways to connect to audiences and make productions continually more accessible.

Join the conversation as we discuss:

His connection with producer Jeffery Sellers and advice given to him at the beginning of his career

The power of cultivating audiences in new means, social media and otherwise

Diana’s power of community engagement and the resulting change in the social environment

Management of marketing and source material as it relates to accessibility in recent history

Upcoming productions and strategies with Sweeney Todd, Shucked, and Parade

Ayanna Prescod’s excellent endeavors to expand a digital theatre community

And much more!!


Learn more about Marathon!
Website: marathondgtl.com 
Instagram: @marathondgtl
Twitter: @marathondgtl 

See some accounts run by Mike & the Marathon Digital team:
Sweeney Todd

Instagram: @sweeneytoddbway


Twitter: @sweeneytoddbway


Shucked

Instagram: @shuckedmusical


Twitter: @Shucked_Musical


Diana

Instagram: @dianaonbroadway


Twitter: @dianaonbroadway


Into The Woods

Instagram: @intothewoodsbroadway


Twitter: @ITWBroadway



Thank you so much for being here and for your support!!
I hope this show continues to be a resource for artists of all interests to find the place they deserve in this wonderful industry…
Join me for future interviews and content below!
BPN.fm/RealTalk
Instagram: @_RealTalk_Pod
Twitter: @_RealTalk_Pod
TikTok: @RealTalkPodcast
Facebook: Real Talk with Mason Bray
Learn more about your ad choices. Visit megaphone.fm/adchoices