Do you think of yourself as a conformist or a non-conformist? Most people believe that they are non-conformist enough to stand up to a group when they know they are right, but conformist enough to blend in with the rest of their peers.
The Asch conformity experiments were a series of psychological experiments conducted by Solomon Asch in the 1950s. The experiments revealed the degree to which a person's own opinions are influenced by those of a group. Asch found that people were willing to ignore reality and give an incorrect answer in order to conform to the rest of the group.
Conformity in Psychology
In psychological terms, conformity refers to an individual's tendency to follow the unspoken rules or behaviors of the social group to which they belong. Researchers have long been curious about the degree to which people follow or rebel against social norms.
Asch was interested in looking at how pressure from a group could lead people to conform, even when they knew that the rest of the group was wrong. The purpose of the Asch conformity experiment was to demonstrate the power of conformity in groups
Asch's experiments involved having people who were in on the experiment pretend to be regular participants alongside those who were actual, unaware subjects of the study. Those that were in on the experiment would behave in certain ways to see if their actions had an influence on the actual experimental participants

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