Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

Episode 32: Your Focus Needs to Stay on This ONE Thing in 2023

Episode 32: Your Focus Needs to Stay on This ONE Thing in 2023

FromGame Changing Conversations


Episode 32: Your Focus Needs to Stay on This ONE Thing in 2023

FromGame Changing Conversations

ratings:
Length:
9 minutes
Released:
Jan 24, 2023
Format:
Podcast episode

Description

Raise of hands: do you get easily distracted?You have intentions set on getting that list checked off…and then, the car doesn’t start or a kid gets sick…or the pipes burst…or you lost track of time scrolling on social media.This past week, I had the kids at home because school hadn’t started back yet from the holiday break. And let’s be honest…no matter how old your kids are (mine are 15, 13 and 10) - they get “bored” easily and getting work done is a pipe dream. We drove back from Florida. I had multiple clients calls the day after driving 13 hours (that in and of itself was a BEATING) and a training gig the following day. I remember telling my business best friend this past Friday afternoon (@keeley…love you, friend), “I had NO time to work IN my business…I worked for clients, which is fantastic (I’m not complaining at all) AND as a solo business owner (and this goes for you too, whether you're an exec or business owner) - I MUST allocate time each week developing new business. Period.”So, let this be your permission slip to book that hour each week. I know you’re busy…and we want to keep work in the pipeline too. Here’s how I plan to spend my one hour of business development each week….Make your top 5 (or 10…whatever that magic number is) client prospect list. I keep this list on the notes section on my phone. Send these people a handwritten note and actually mail it to them.Why handwritten? We rarely receive anything handwritten anymore. Take the extra time. Write the note and stick it in the mail. Let that person know you were thinking about them and are wishing them well in the new year.Spend time doing outreach on LinkedIn or your favorite social media platform. This means writing comments on posts or sending potential clients a direct message letting them know you liked something they posted and what that meant to you.Attend an industry, Chamber or association meeting and interact with your peers and colleagues. Collaboration = NEW BUSINESS. I was on the phone with a new friend (introduced to me by another business friend) the other day who kinda works in the same space as me. Come to find out - he’s wanting to phase out of executive coaching (and I want to do more of that) and was interested in talking with me further about opportunities together.-----------------------------------------------------------------------------------Make sure to follow me:IG - @heather_lisleFB - @heatherlisle1LI - @heatherlislecoSubscribe to my Youtube Channel:@moneymakingmarketing9780If you are looking to learn more about the DiSC assessment, how to communicate with others or to best understand your communication style, check out www.heatherlisle.com for more information.
Released:
Jan 24, 2023
Format:
Podcast episode

Titles in the series (57)

Heather Lisle is a messaging and marketing expert and host of the Money Making Marketing show… where she talks about all things marketing, branding, communication strategies, PR…and let’s be honest - we all need a little help with clarity and keeping our head out of the trashcan in business too. She brings over 20 years of executive and leadership level experience in the corporate, small business, nonprofit and government space to her clients. This podcast will give you the strategies you need to make the money you want to see with your marketing…how does that sound? Let's get to it!