20 min listen
86. Gary Sarner, ROI360+ — Radio Killed the Video Star
86. Gary Sarner, ROI360+ — Radio Killed the Video Star
ratings:
Length:
35 minutes
Released:
Aug 26, 2021
Format:
Podcast episode
Description
There’s a reason that Gary Sarner named his media strategy company ROI360+. It’s because he’s focused on strategies that will maximize his clients’ return on investment. These strategies center around under-utilized channels that deliver more bang for your buck—channels like radio. After all, accidents happen on the road, and there’s no television in your car!
In this episode, we talk radio, the media powerhouse that’s hiding in plain sight, and how to construct a strategy that will make you competitive with firms that spend three times as much.
In this episode, we talk radio, the media powerhouse that’s hiding in plain sight, and how to construct a strategy that will make you competitive with firms that spend three times as much.
Released:
Aug 26, 2021
Format:
Podcast episode
Titles in the series (100)
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