Groups!... I Did It Again. NYU Associate Professor of Psychology and Neuroscience and co-author of The Power Of Us, Jay Van Bavel, discusses his work at the Director of the Social Identity and Morality Lab, how our social identity changes depending on time and circumstance, how the group we identify with can affect our decisions and perception, how to instill a healthy hierarchy within a group, how emotionally charged situations create a shared identity, how cults replace individual identities with group identities, what to do when someone has fallen prey to groupthink, and whether or not groups are even good.

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Learn more about Jay's work here! https://www.powerofus.online  

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