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MedMen: what went wrong at the cannabis industry’s first unicorn, with Founder and former CEO Adam Bierman

MedMen: what went wrong at the cannabis industry’s first unicorn, with Founder and former CEO Adam Bierman

FromSecret Leaders with Dan Murray-Serter


MedMen: what went wrong at the cannabis industry’s first unicorn, with Founder and former CEO Adam Bierman

FromSecret Leaders with Dan Murray-Serter

ratings:
Length:
55 minutes
Released:
Mar 1, 2022
Format:
Podcast episode

Description

Look, we’re going to tell you straight - this is a blinding episode - and that’s because we’re talking to a man who is unflinchingly honest about his Founder experience.
On the outside it looked like Adam Bierman had it all. He was the Co-Founder and CEO of MedMen, a cult phenomenon and the world’s first cannabis unicorn. They were seen as the Apple of weed and they looked unstoppable. 
But in 2019, a year after hitting its all time high on the Canadian stock market, the company had lost 95% of its value. Adam’s personal wealth was also up in smoke because he hadn’t listened to his advisors - instead of diversifying his assets, he’d bought even more MedMen stock. And then came the lawsuits.
Adam is no longer with the company and was in a reflective mood when he sat down with Dan.
So what on earth happened? Why did he leave the company? And what has he learnt from all of this? 

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Released:
Mar 1, 2022
Format:
Podcast episode

Titles in the series (100)

Find out what it's really like being a top entrepreneur and how to get there. Founders of startups like Monzo, BrewDog, Slack and Jo Malone tell us about their biggest challenges, key decisions and life-defining moments. How would you respond if you arrived in the UK as a penniless refugee? Or had to fire your Mum? Or had a billion dollar deal fall through your hands at the last minute? Learn how to lead from business greats.