Spencer Carpenter is the founder of Outlier Audio, a full service podcast booking agency. He uses 15 years of talent representation experience to get successful entrepreneurs, investors, and business professionals on interviews with industry leading podcasts. Top 3 Value Bombs: 1. You do not have to put a lot of emphasis on your brand, but on you, as a person. 2. Anybody with a skillset or experience beyond the average person can guest on podcasts. 3. You need to develop your catchy angle is going to be and lead with that. Be unique and provide value. Check out and learn more about how to build reputation and authority with podcasts! - Outlier Audio Website Sponsors: HubSpot: Learn how HubSpot can help your business grow better at HubSpot.com. ZipRecruiter: Discover hiring joy with ZipRecruiter! Try ZipRecruiter for free at ZipRecruiter.com/fire. ZipRecruiter. The smartest way to hire.