Database plays a pivotal role in a successful real estate business, but many agents don’t see the value in it, and fail to extract its true worth. We should be treating our databases as an asset.   How do we get more out of a database? How can we build a database if we don’t already have one?   In this episode, we are joined by the founder of Likely.AI Brad McDaniel who shares insight on why a database is an asset, how Likely.AI can help your database and how to use it as a better way to do business.   Things You’ll Learn in This Episode;  How to get more from your database Treating your database like an asset What to do with data once you have it     Guest Bio Brad McDaniel is the founder of Likely.AI—a company that uses machine learning and predictive analytics with incredible accuracy to help real estate agents find the leads in their market who are most likely to move. His tools and strategies are game changers that can give agents a significant and much-needed edge against the megabrokers.    Visit https://likely.ai/ Visit https://likely.ai/refresh/prelaunch  Find Brad on LinkedIn @Brad McDaniel Find Brad on Twitter @AgileBrad