One of the most frequent questions we receive at Vigor Ground Fitness and Performance is about our nutrition coaching. The inquiries come from both clients and coaches (from other training facilities) and typically include a note about how the tactic they read about on the Internet didn't work.

The messages also include the question, "What do I do now?"

In this episode Cody and I discuss the strategies that we use daily to successfully give our clients amazing results. We also go into the deeper principles surrounding HOW we help clients crack to the code to their nutrition and make a long-term change to their lifestyle.

IN THIS EPISODE YOU’LL LEARN:

Common dietary myths and how they continue to distract people from the correct nutrition principles
The “Mindless Margin” and how it is slowly causing you to put on weight unknowingly
The reason why people eat old popcorn without noticing that it is stale and how this behavior will affect your body transformation results
Three easy changes that you can make to your environment that will help you achieve your fat loss goals
The kick ass strategy that will teach you how to focus on smaller segments of your macros and how it will make everything easier for your clients on a weight loss journey
The mysterious reason why we eat past full — that has everything to do with our beliefs and experiences — and how to break the pattern
Why studying Sherlock Holmes and being a detective is critical to be a great nutrition coach
How food companies created a perfect combination of foods that create a dopamine reaction in our brain that makes it hard for us to stop eating
The answer to the question, "Should you prescribe macros or not?" and how to apply the answer to a client's (or your) nutrition plan
What to do when a client gets discouraged and starts falling off of their nutrition plan
The reason people lose self-esteem and how to fix it
How to make bad habits harder to do and good habits much easier to do
The answer to the question. "Does intermittent fasting work and when should I use it with clients?"

LINKS AND RESOURCES:
Vigor Ground Fitness and Performance: www.VigorGroundFitness.com
Book: Motivational Interviewing in Nutrition and Fitness: https://goo.gl/4xVBDt
Mind vs. Muscle Podcast: https://goo.gl/oCRNKh
Luka Hocevar YouTube: https://goo.gl/6GjqoA

Thanks so much for joining me this week. Have some feedback that you’d like to share? Leave me a review on iTunes.