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Corporate Sunk Costs: What is Their Impact on a Company's Bottomline?

Corporate Sunk Costs: What is Their Impact on a Company's Bottomline?

FromWharton Business Daily


Corporate Sunk Costs: What is Their Impact on a Company's Bottomline?

FromWharton Business Daily

ratings:
Length:
12 minutes
Released:
Nov 17, 2022
Format:
Podcast episode

Description

Marius Guenzel, Wharton Assistant Professor of Finance, joins Wharton Business Daily to discuss the "sunk-cost" fallacy, his new research on the topic, and the mistake business leaders make in this area. Hosted on Acast. See acast.com/privacy for more information.
Released:
Nov 17, 2022
Format:
Podcast episode

Titles in the series (100)

Bringing together top leaders, innovators and renowned faculty from the Wharton School of the University of Pennsylvania discussing topics that matter to consumers and the business world. See acast.com/privacy for privacy and opt-out information.