When it comes to marketing, YouTube is a platform that can be used to market our businesses at the highest level, yet many people don’t realize its potential. In an era where social media is thriving, we need to take full advantage of what YouTube can do for our businesses.    How do we get started with YouTube marketing? How can we leverage social media to generate more leads?   In this episode, the roundtable discusses YouTube, social media marketing, and how to create advertising that will provoke real connections.   You’ll also learn;  How to be visible to the average consumer The power of proactive marketing. How to bring authenticity to your content Ways to capture the attention of your audience