In this episode, new mom of baby Avery - Cheryl - returns, and she and AnneMarie take a trip down memory lane. From reflecting on the last 3 years to the future vision for UA, the learnings and challenges along the way, and valuable advice from Cheryl and AnneMarie, you’ll hear some stories about the founding journey that you may not have heard before.
In the second half of the episode, Cheryl and AnneMarie discuss sustainability, innovation, and taking big risks. They discuss the massive challenges they encountered when designing and developing new products, working with different manufacturers, and the plan to build in sustainability, innovation, and cost savings for them and for UA customers.
The Untamed podcast is hosted by Cheryl Peng, Founder of Untamed Artistry and AnneMarie Lorenzini, CEO. Untamed Artistry provides professional lash artists with helpful knowledge and quality eyelash extension products (hand-tested in our lash nerd lab). Find great products and all the education you could ever want (with a healthy dose of quirk) at UntamedArtistry.com
Expect to hear:

Welcoming back Cheryl Peng - who is now a ‘morning person’ with baby Avery
Untamed Artistry’s 3rd Anniversary! November 15th
Cheryl’s future vision for UA three years ago - a friendly, fun, innovative community for all
How Untamed has matured since the beginning
Cheryl's favorite aspect of UA is its resilience
Innovative product development - challenges and successes
“UA shares!” - sharing knowledge and encouragement openly
Our UA community of stylists - lifting us all up with purpose
Cheryl’s biz advice- outsourcing is critical, hire experienced talent that aligns with your core values
Innovation, sustainability, and the excitement around UA’s new product directions - debuting at the LashConference
Creator’s Collection of lash trays and premades!

Other launch surprises - tweezer updates and more!


Closing words to lash artists - be uniquely you

Resources:
Book: Range: Why Generalists Triumph in a Specialized World
Connect with Cheryl and AnneMarie:
Cheryl's Instagram
AnneMarie's Instagram
Cheryl Peng LinkedIn
AnneMarie Lorenzini LinkedIn
Untamed Artistry Website