Lindsay Shearer, CEO of Pins 4 Profit, talks about social media and its impact on SEO. Come next year, the cookieless era will take full effect and advertisers will lose their ability to track and target consumers on different platforms the way they once used to. To build sustainable brands, eCommerce companies will need to master the search engine game on multiple search engines and they’ll need to do so using content. Today, Lindsay discusses matching Pinterest and your SEO strategy. Show NotesConnect With: Lindsay Shearer: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.