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Brand Mascots: Grrrrrreat for business or just silly cartoons?

Brand Mascots: Grrrrrreat for business or just silly cartoons?

FromThe Angry Designer


Brand Mascots: Grrrrrreat for business or just silly cartoons?

FromThe Angry Designer

ratings:
Length:
46 minutes
Released:
Sep 20, 2022
Format:
Podcast episode

Description

You know them to recognize them - but Brand Mascots aren't right for your clients. Or are they?From Tony the Tiger to Ronald McDonald - Brand Mascots have captured the hearts of people globally! But they're just for kids right? No serious brand would ever consider using one would they?Join The Angry Designers as they discover the wonderful world of Brand Mascots. In this not-so-angry episode, the gents tackle the fun topic of Brand Mascots, and talk about:Difference between a logo and a mascot3 types of mascotsWhy mascots work so wellTalk serious scienceB2B vs B2CHow to create the right mascotBe careful! After this episode, you may actually start looking for opportunities to pitch a mascot!
Released:
Sep 20, 2022
Format:
Podcast episode

Titles in the series (100)

A No-Bull Graphic Design Podcast that cuts through industry jargon & nonsense, to help frustrated Graphic Designers survive and thrive.