A record is the sum total of countless artistic decisions. Oftentimes the magic of a great song lies in the fact that it has the ability to transcend genres and work in a wide range of different styles. Because of that, a record is also the sum total of countless artistic decisions beyond the scope of just songwriting. In this episode, the True Level Studio guys discuss how certain production choices at every stage of the process can inform the genre of a song and why those choices matter. The topics they cover include: -How composition choices like lyrics and rhythm can imply a specific genre-How the specific sounds and instruments you choose impact the way a song is digested and perceived-Mixing and Mastering decisions based on reference tracks and the intention platform for the song-Loudness norms for different genres - and does it really matter-Visual components like artwork and live performance setups and how they can influence the listeners perceptionFor more info, visit our website at:www.truelevelstudio.com/therecordprocessFollow us on Instagram:https://www.instagram.com/therecordprocess/https://www.instagram.com/truelevelstudio/?hl=enShow Hosts:Casey Cavaliere (Producer / Mixer / Guitarist of The Wonder Years)www.CaseyCavaliere.comwww.thewonderyearsband.comIG: https://www.instagram.com/case_rock/?hl=enTom Conran (Audio Engineer / Producer / Acoustician )www.TomConranAudio.comIG: https://www.instagram.com/thetomconran/?hl=enAdam Ackerman (Songwriter / Recording Artist / Multi-Instrumentalist)www.AtomSonicConcepts.comIG: https://www.instagram.com/theadamackerman/?hl=enShare any thoughts, questions, comments, or suggestions with us via email at:TrueLevelStudio@gmail.comArtwork by Holly Smith ( https://www.instagram.com/_hollysmith/?hl=en )Music:Main Theme - "Almas" by Casey CavaliereAdditional Music by Tom Conran