Episode 124 /  We’re taking this week off for a summer break, but we’re giving you a quick recap on Inkers Con (it was great!) and then replaying one of our early episodes. Historical romance author Cecelia Mecca what she learned when she changed genres and how she now reverse engineers her books before she writes them. Intro links:  Sara’s interview with Findaway Voices about writing mysteries, publishing, and audiobooks:  https://youtu.be/RL3lTq0Rix8 Show notes: Cecelia’s mistake involving releasing her prequel novella on Super Bowl Sunday The challenge of replicating success Ceclia’s love of plotting books and how she wishes she’d read more craft books before writing her first novel How important packaging is for your book (cover, title, blurb, trope) and reverse engineering your novel, including considering how to marry what her muse wants her to write with considerations about cover and marketing Tips for using free marketing strategies including Facebook Live and Facebook groups (types and timing of posts) How to get to know your readers An incredibly simple, yet effective tip on how to to be successful on social media How not using a pen name can be a mistake and lead to confused also-boughts on the ebook stores Learning not to be so hard on yourself when things don’t as you expect Strategies to reach new readers including being a hybrid author and using print, including hardbacks and large print   Links/Mention:  Cecelia’s website http://ceceliamecca.com Launching Indie Facebook Group https://www.facebook.com/groups/263060221047105/ Romancing the Beat https://books2read.com/u/mBgGGD Rock Your Plot https://books2read.com/u/mYp77P Book Faces Live podcast https://nathanvancoops.podbean.com/e/cecelia-and-nathan-compare-favorite-plotting-methods-and-their-strategies-for-structure/ Podcast deliberate actions for success in Facebook group https://www.amyporterfield.com/2019/10/284/ Colleen Hoover - collaboration with American Idol https://amp.usatoday.com/amp/6553539 Smarty Pants podcast on outpost social media channels http://smartypantsbookmarketing.libsyn.com/episode-50-how-to-set-up-pinterest-as-an-outpost-channel  Genres discussed include historical romance, paranormal romance, vampire, Regency, and mystery.   Come over and say hi to Jami and Sara in the WIKT Facebook group! You can find show notes and links at wishidknownforwriters.com. Links:  Author website The Big List of Craft and marketing books mentioned on WIKT podcast episodes  Jami’s Launch Plan Sara’s Book Release Timeline Checklist Jami’s books Sara’s books Resources from the Author and Reader Community to Help Ukrainans