Do not let the decisions you made, or the money you invested in the past, dictate what you do in the future! Dan encourages you to reflect on how the sunk cost fallacy may be affecting your business and personal life.   In this episode, we talk about…  What is the sunk-cost fallacy, and how does it affect your life Some examples of the sunk-cost fallacy that apply to business, and personal lives  Three areas where the sunk-cost fallacy has bitten Dan in the past Being objective and making the changes in your business that need to happen   Resources:    == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground    == Get your questions answered and connect with other contractors building stronger businesses in The Contractor Fight: https://thecontractorfight.com/facebook    == Grab the Gear == https://gear.thecontractorfight.com/    == Find Us on Social Media ==   YouTube: https://www.youtube.com/c/TomReber    Instagram: https://thecontractorfight.com/ig    Live Unafraid Swag: https://thecontractorfight.com/unafraid    The Contractor Fight is the ultimate resource for becoming an uncommon contractor! Pick a fight with mediocrity. Live Unafraid.