41 min listen
14: The Power of Simplicity
ratings:
Length:
42 minutes
Released:
Aug 24, 2017
Format:
Podcast episode
Description
This week Ben has been managing his projects and to-do list with OmniFocus, which helps as his business and stress level continue to increase. He has outlined and will be recording his last video about form objects and is glad to be approaching the finish line on the course. He also experimented with adding a Call to Action button in his emails but wants to get more data comparing metrics to get the best strategy with different email clients.
Derrick has been in the trenches working on scaling Drip this week by strategizing on architecture with the backend team. They have onboarded one of their biggest customers and are working with them to segment and filter subscribers to be more efficient. He discussed the importance of legacy code base and how it is re-invented and improved over time. While their backend has become more complicated and fast-paced, he and his team are committed to keeping high quality and continue shipping things out quickly.
Today’s Topics Include:
Working around a schedule and dealing with notifications
Email data metrics and call to action tests
Scaling backend architecture
Brain-dumping to address issues
Defining legacy in a code base and continuous re-evaluation
Consistency in a code base
Moving fast and increasing complexity while maintaining high quality
If you’re enjoying the show please give us your ratings and reviews in iTunes.
Links and resources:
RefactoringRails.io
Drip
Omnifocus
Pocket
Final Cut Pro
Github
AdBlock
Derrick has been in the trenches working on scaling Drip this week by strategizing on architecture with the backend team. They have onboarded one of their biggest customers and are working with them to segment and filter subscribers to be more efficient. He discussed the importance of legacy code base and how it is re-invented and improved over time. While their backend has become more complicated and fast-paced, he and his team are committed to keeping high quality and continue shipping things out quickly.
Today’s Topics Include:
Working around a schedule and dealing with notifications
Email data metrics and call to action tests
Scaling backend architecture
Brain-dumping to address issues
Defining legacy in a code base and continuous re-evaluation
Consistency in a code base
Moving fast and increasing complexity while maintaining high quality
If you’re enjoying the show please give us your ratings and reviews in iTunes.
Links and resources:
RefactoringRails.io
Drip
Omnifocus
Final Cut Pro
Github
AdBlock
Released:
Aug 24, 2017
Format:
Podcast episode
Titles in the series (100)
10: Dynamic Website Personalization with Brennan Dunn: Today Ben’s guest is Brennan Dunn, co-founder of RightMessage, a tool that allows you to personalize your website based on user information and behavior. This allows you to customize your messaging to each user’s unique story and needs. Brennan explains the value of customer targeting, shares his ambition for Right Message, his personal journey and advice for other software startups along the way. by The Art of Product