Jesus Ramirez is a mission-driven leader, an innovator, and a humble, life-long learner. In his career, he has helped build and lead several technology-driven products, teams, and companies in the education, healthcare, and labor industries. He is VP of Strategy & Innovation at Tallwave, where he helps companies create exceptional customer experiences. Recently, Tallwave surveyed 1000+ individuals aged 24-65+ about their perceptions, behaviors, and customer experiences before and during the pandemic. The data revealed that consumers want a choice for how they can interact with a brand, making retail hybrid experiences more critical than ever. The report highlights the most influential components of customer experience, satisfaction, and loyalty and how organizations can transform experiences for a digital-first, hybrid, and hyper-personalized world. In addition, we discuss how the digital shifts we have experienced over the past year have affected consumer behaviors and tech adoption and how brands can enhance their hybrid customer experiences.