In this episode, Tolu’s guest, Julbert Abraham, CEO of Abraham Global Marketing (AGM), gives out rare gems yet their value is far-reaching. Julbert is the LinkedIn expert that has helped over 689 companies around the world reach their business potential through LinkedIn. Tolu and Julbert talked about the value you can get by tapping into LinkedIn’s network and having a good strategy to harvest its potential. Julbert shared tips on the best practices and what common mistakes to avoid. He also discussed the power of LinkedIn ads, the Sales Navigator, and a whole lot more. So, tune in now and grab a hold of this unique information and discover possibilities for your business.MENTIONSAbraham Global Marketing - AGMJulbert on LinkedInJulbert on Facebookhttps://abrahamglobal.com/fire Small Biz Tips Podcast by Julbert Abraham SHOW NOTES[00:00:27] Greetings and introduction of Julbert Abraham[00:00:43] Utilizing LinkedIn to its potential[00:02:20] What led Julbert to take a fascination with LinkedIn[00:06:36] How Julbert got his first clients on LinkedIn and then started his own business[00:11:12] Common mistakes average entrepreneurs or companies make when they come on LinkedIn[00:14:30] Having a strategy when you go on LinkedIn[00:17:28] Showing clients how to accomplish their business goals through LinkedIn[00:21:24] The value of being present across all platforms[00:23:26] The power of LinkedIn ads[00:28:36] The importance of nurturing, giving value, and connecting with the right kind of people[00:30:43] How important is the bio on LinkedIn[00:32:02] Posting content and engaging in other people’s posts on LinkedIn[00:33:54] Targeting niches when running LinkedIn ads[00:34:44] Julbert going on one of the episodes of John Lee Dumas’ podcast [00:36:27] The value of appearing on other people’s podcasts[00:37:42] Starting a podcast to target your niche and build valuable relationships[00:41:54] Why you should pay attention to the Sales Navigator on LinkedIn[00:44:45] Hiring a LinkedIn expert to benefit from their proven strategies[00:46:19] Julbert is starting a mentorship program for teaching people how to start their own LinkedIn expertise business[00:47:31] How to reach Julbert and do business with him[00:48:29] Three AGM programs available for you[00:50:20] Where do you start when you want to get into LinkedIn[00:52:50] Stop sitting by the sidelines and overcome that fear of trying out and reaching your potential