Our second installment of the #BeTheLighthouse series is all about brainstorming and creating great content. Because, as the marketing saying goes, content is king. Well...it's at least a BIG part of your platform. Building a super solid platform doesn't matter if you content is less than stellar, right? Right! So this episode of That Projector Life will walk you through two of my favorite ways to brainstorm content for platforms - both online and offline. People seem to really fear brainstorming content, but it's really not that bad. (And I've even created a resource in the Projectors in Business Bundle to help with that!) Once you have a handle on how to brainstorm content, we'll talk about how to actually organize and present the content to your audience so it creates an enjoyable experience.   Looking for the Projectors in Business Bundle? It has the Content Brainstorming prompts plus the Content Strategy templates. Grab your copy of everything here.   For all the links mentioned in this episode, check out the complete show notes: https://www.thatprojectorguide.com/tpl038/