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36) Behind the Scenes: Conscious Influencer-Brand Partnerships with Abigail Davidson of ADH Management

36) Behind the Scenes: Conscious Influencer-Brand Partnerships with Abigail Davidson of ADH Management

FromConscious Style Podcast


36) Behind the Scenes: Conscious Influencer-Brand Partnerships with Abigail Davidson of ADH Management

FromConscious Style Podcast

ratings:
Length:
77 minutes
Released:
Mar 1, 2022
Format:
Podcast episode

Description

In this episode, you are going to get a behind-the-scenes look at one element of Conscious Life & Style as a business and you'll get to meet a member of the team! My partnerships manager, Abigail Davidson, and I will be talking about all things sustainable brand and influencer (or creator) partnerships.Abigail has a boutique agency, ADH Management, where she helps conscious creators increase their income and save them time through brand partnerships management and content optimization. In this episode, Abigail is going to talk about:What the differences are between conscious creator-brand partnerships versus sort of typical or "mainstream" influencer partnerships, so to speak,Her thoughts on navigating the tough balance of trying to be a sustainable influencer,What the pros and cons are of working with small versus larger brands are,Her perspectives on gifting partnerships (i.e. when a brand wants to gift an item in exchange for something in return)And a TON of do's and don'ts for both brands and creators. Click play to dive into this conversion with Abigail!And if you know a conscious creator or a friend that owns a brand and wants to learn more about influencer marketing, share this episode with them if you think they'd get something out of it. FULL SHOW NOTES & TRANSCRIPT:https://www.consciouslifeandstyle.com/sustainable-influencer-brand-partnerships/ LINKS MENTIONED:[EBOOK] The Complete Guide to Creator Partnerships and Influencer Marketing (get 10% off with the code CONSCIOUSSTYLE)Eco-Friendly Mattress Brands guideCanva CONNECT WITH ABIGAIL AND ADH MANAGEMENT:WebsiteEmail CONNECT WITH ELIZABETH & CONSCIOUS STYLE:WebsiteInstagramPinterestYouTube SUBSCRIBE TO THE CONSCIOUS EDIThttps://www.consciouslifeandstyle.com/edit 
Released:
Mar 1, 2022
Format:
Podcast episode

Titles in the series (100)

What will it really take to create a more sustainable and equitable future for fashion? Each week, host Elizabeth Joy interviews fashion changemakers — from labor activists to slow fashion entrepreneurs — to explore this very question. Hear about topics like greenwashing, garment worker rights, consumer psychology, secondhand fashion, making the most of your closet, and more. For more, visit consciouslifeandstyle.com and follow @consciousstyle on Instagram.