Social media is the new town hall, how do small and medium enterprises(SMEs) with a lean budget make the most out of it? In this episode my guest Paul Kortman, share some strategies to help SMEs to position their brands on the digital front. Paul is a certified nerd, a nomad and a marketing extraordinaire who has loaned his insights to a variety of businesses. In 2010, Paul combined his 12 years of expertise in Information Technology, and digital marketing into his agency, Connex Digital Marketing. Since then Paul has gone on to co-found three other companies and help countless businesses succeed through marketing and increased sales. Listen, learn and share. Recommended Books: GOALS Are Dead! How to Make Every Day Count Skills Every young Executive Must Have  HOOKED: Overcoming Social Media Addiction Rebrand: The Ultimate Guide to Personal Branding Branding Simplified  Books by Bernard Kelvin Clive