Today we are deep diving on the importance of YOUR Brand! And YES, addressing the Figs "DO ad" fiasco misstep and what we can learn from it. We get into Social Media in Healthcare. This episode is full of tips and tricks to navigating healthcare in social media & influencer marketing. Earning your stripes & it’s role in the medical field. Healthcare Dynamics & companies creating our products. Navigating the social media world as a medical provider, marketing in the Wild West. Building your personal BRAND & strategizing well. Models vs. REAL life providers, pushing the boundaries with advertising & merchandise.
To connect with Sam click https://www.instagram.com/heysamanthaa/ (HERE)
Dr. Mike 
“Why I’ll NEVER Wear These Scrubs (Figs Exploitation)”
https://www.youtube.com/watch?v=aqj7T-wes2c (https://www.youtube.com/watch?v=aqj7T-wes2c)
DISCLOSURES 101 FOR SOCIAL MEDIA INFLUENCERS
https://www.ftc.gov/system/files/documents/plain-language/1001a-influencer-guide-508_1.pdf (https://www.ftc.gov/system/files/documents/plain-language/1001a-influencer-guide-508_1.pdf)
Federal Trade Commission 
https://www.ftc.gov/tips-advice/business-center/guidance/disclosures-101-social-media-influencers (https://www.ftc.gov/tips-advice/business-center/guidance/disclosures-101-social-media-influencers)
How to Properly Disclose Sponsored Instagram Posts According to the FTC
https://later.com/blog/sponsored-instagram-posts/
To connect with Nurse Tori click https://www.instagram.com/nurse.tori_/ (HERE) 
Read more on Tips From Tori Blog click https://www.tipsfromtori.com/ (HERE)
Instagram: https://www.instagram.com/nurse.tori_/ (@nurse.tori_) https://www.instagram.com/cellfie_podcast/ (@cellfiepodcast) 
Music: https://www.purple-planet.com/ (https://www.purple-planet.com) 
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