It’s a marketing deep dive as we welcome Chris Williams onto today’s episode. We chatted with Chris about all things content creation or selling, which you should focus on, and HOW to create content that connects, and HOW to sell in a way that’s genuine and authentic. Chris has over 20 years of experience in entrepreneurship, for-profit leadership, and socially responsible market engagement. He has helped creative agencies build wealth and agency owners develop innovative winning strategies. His expertise includes lead generation, creative team building, and allowing owners to focus on what they do best. Apart from leading his agency, Chris hosts a private mastermind for creative agency owners looking to scale and optimize their businesses, as well as another mastermind on launching a successful mastermind group in eight weeks or less. Chris was such a delight to talk with, and after today’s conversation, you’re going to walk away feeling SO inspired, ready to tackle your marketing strategy with fresh eyes, and having the knowledge to know what to do when and how to do it.     Show notes: http://theheartuniversity.com/119-chicken-or-e…h-chris-williams/   For all resources for the creative entrepreneur: www.theheartuniversity.com/shop   Content Photo Minor: www.theheartuniversity.com/content-minor   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/chriswilliamshq www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity