29 min listen
248. Tactics for Community Building & Nurturing in a NFT Bear Market
248. Tactics for Community Building & Nurturing in a NFT Bear Market
ratings:
Length:
39 minutes
Released:
Jul 17, 2022
Format:
Podcast episode
Description
In the current market, it’s no surprise that engagement in NFTs and projects has leveled off, and in some cases fallen off completely. NFT volume is down, as is Discord and social engagement. Whether it's due to a bear sentiment, or the summer season and all the changes that come with it, it’s important to remember we are playing the long game. Web3 isn't going anywhere and the projects we all have felt passionate about at one time, if they are still around, have not changed at their core. What’s important to remember however is that for a community to thrive over the long term through this cycle, it needs to pivot focus away from negativity and become a place of fun, support, and positivity. And the holders are just as responsible for creating this environment as the project founders. Because Web3 is not about technology; it is about a cultural and mindset shift. Featured NFT from #mint365 Sleepy Sniper Society https://sleepysnipersociety.com/ Twitter: @SleepySniperSoc 1:45 - Negative comments and feedback from crypto and Web3 haters! 2:15 - Sleepy Sniper Society - #mint365 NFT overview 6:00 - Market conditions 6:45 - Concept of community vs network and the use of the word “community” as a buzzword 8:30 - How can we nurture our existing community and bond over shared purpose and culture 11:00 - Identify the shared purpose and pivot away from nonproductive conversations 14:00 - Don’t pivot necessarily to something different but rather to an element of shared FUN experiences 16:30 - Do not bash the ways of the old to get people to change to the new 17:30 - Shaming does not promote a feeling a community, but rather has a cult-like approach 20:00 - Shift the narrative and promote where you want the focus 23:45 - Communities are struggling, but you may have to move on from people who aren’t aligned, drift from the project or are toxic weak links 26:30 - Hiring and firing for your project team for cultural fit is ok 29:00 - Everyone has to take ownership in fostering a great community, not just the creators of the community 30:00 - Web3 is not about technology - it is about a cultural and mindset shift. 33:00 - There’s no better marketers for your project than your current NFT holders 33:50 - The future of marketing is relatability. Relatability when we’re talking about change of culture and change of mindset. 36:00 - Birthday shoutout to the great Kevin Sturmer, voice of the podcast intro and excellent NFT365 team member Discover the latest Web3 strategies to improve your business at the upcoming Crypto Business Conference in San Diego, October 9th-11th 2022 https://www.socialmediaexaminer.com/nft365 ______________________________________________________________ Learn more about the NFT365 Podcast ? https://www.nft365podcast.com/ NFT365 newsletter ?https://www.nft365podcast.com/email/ TEXT to receive SMS announcements (NA only) ? +1 (703) 686-8551 Telegram announcement group (Int’l) ? https://t.me/+cjBcLbt_UtA2Nzlh Connect with the NFT365 community ? http://Discord.gg/ADHDcoin ______________________________________________________________ Follow Fanzo: https://linktr.ee/isocialfanz Twitter @nft365podcast FB groups/nft365 IG nft365podcast Tiktok @nft.365
Released:
Jul 17, 2022
Format:
Podcast episode
Titles in the series (100)
1. Who to TRUST or Not TRUST in the NFT Influencer Crypto Space: Who to trust and listen to for strategy and thought leadership in the NFT space by NFT 365 Podcast with Fanzo