28 min listen
Behind-the-Scenes with GeekOut on Throwing eCommerce Events
FromeCommerce Fuel
ratings:
Length:
58 minutes
Released:
May 27, 2022
Format:
Podcast episode
Description
If you are running events in the eCommerce space, you know what a lonely world it can be. Today, I’m excited to be joined by Nick Shackelford, Co-Founder of GeekOut Events, which puts on high-intentional no-fluff events all over the world. In this episode, we’re talking event planning, but we’re also talking about so much more related to eCommerce, including marketing, branding, and even copywriting. Listen in as we dive into the reasons behind why Nick (or anyone, really) puts on events (hint: it’s definitely not for the money), how he leverages a built-in FOMO effect with his pricing strategy, and his hack for getting critical information to his customers without relying on email or SMS. We also talk about the current digital marketing landscape, why Nick is not going all-in with TikTok (yet), and the core philosophies that he sticks to when it comes to creating a killer brand presence. You can find show notes and more information by clicking here: https://bit.ly/3sYnWbj Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.
Released:
May 27, 2022
Format:
Podcast episode
Titles in the series (100)
Ep #2 Picking the Optimal Shopping Cart With Andrew Bleakley: Andrew Bleakley comes on the show today to discuss shopping carts and getting your ecommerce store set up for success. Mr. Bleakly is a developer who specializes in ecommerce and shopping carts with over 1,000 websites under his belt, by eCommerce Fuel