29 min listen
How to Scale a Merge Game with Antti Hattara, CEO of Starberry Games
How to Scale a Merge Game with Antti Hattara, CEO of Starberry Games
ratings:
Length:
46 minutes
Released:
Sep 27, 2021
Format:
Podcast episode
Description
During the past couple of years the market has been crazy about merge games. And it's easy to understand why. The core mechanic is simple and engaging leading to high rates of engagement.
Merge games are also very simple to soft launch as it takes about 8 weeks to get one of these games into the hands of players. The low entry barrier is also the reason for the market getting flooded by merge games that have not been able to scale.
My guest today is Antti Hattara, CEO of Starberry Games. As many start-ups, also his made a merge game. But what sets Starberry apart from competition is their vast experience in launching and scaling casual games.
Now year post launch, Starberry’s Merge Mayor is finally scaling up breaking revenue and download records every week. In this episode we discuss how to scale up a merge game. Because you all know that making one is not the real challenge.
Sponsors:
Facebook Gaming
ironSource
Appsflyer
Beamable
Get in Touch:
Send us Questions and Feedback
Deconstructor of Fun Newsletter
Deconstructor of Fun Slack Group
Hosts:
Mishka Katkoff
---
Send in a voice message: https://anchor.fm/deconstructoroffun/message
Support this podcast: https://anchor.fm/deconstructoroffun/support
Merge games are also very simple to soft launch as it takes about 8 weeks to get one of these games into the hands of players. The low entry barrier is also the reason for the market getting flooded by merge games that have not been able to scale.
My guest today is Antti Hattara, CEO of Starberry Games. As many start-ups, also his made a merge game. But what sets Starberry apart from competition is their vast experience in launching and scaling casual games.
Now year post launch, Starberry’s Merge Mayor is finally scaling up breaking revenue and download records every week. In this episode we discuss how to scale up a merge game. Because you all know that making one is not the real challenge.
Sponsors:
Facebook Gaming
ironSource
Appsflyer
Beamable
Get in Touch:
Send us Questions and Feedback
Deconstructor of Fun Newsletter
Deconstructor of Fun Slack Group
Hosts:
Mishka Katkoff
---
Send in a voice message: https://anchor.fm/deconstructoroffun/message
Support this podcast: https://anchor.fm/deconstructoroffun/support
Released:
Sep 27, 2021
Format:
Podcast episode
Titles in the series (100)
This Week in Games #1 by Deconstructor of Fun