Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

Getting People to Finish Your Course with Lechon Kirb, CMO at Ofcourse

Getting People to Finish Your Course with Lechon Kirb, CMO at Ofcourse

FromThe DigitalMarketer Podcast


Getting People to Finish Your Course with Lechon Kirb, CMO at Ofcourse

FromThe DigitalMarketer Podcast

ratings:
Length:
35 minutes
Released:
Nov 8, 2021
Format:
Podcast episode

Description

The completion rate of online courses is 3-5%. How can you get people to buy and actually finish your course?
 
In today’s episode, host Mark de Grasse sits down with Lechon Kirb, cofounder and CMO at https://www.of-course.us/ (Ofcourse). Their company helps people take the thing they love and learn the mechanism that will help them put it out in the world in a big way. 
 
The online course industry is a 300+ billion dollar a year industry. The gap between what people are being sold and what they’re able to get out of it is huge. How do we bridge that gap? Lechon says it’s all about designing programs that people can get through with more ease and velocity. Ofcourse has had clients get to an astonishing 96% completion rate.
 
Listen in as Lechon shares valuable tips for taking your existing course and making it more engaging, fun, and finishable. 
 
IN THIS EPISODE YOU’LL LEARN:
What barriers get in the way of people completing courses
Which learning components push the needle when it comes to completion
How to structure a course so it’s more than just a dopamine hit
Ways to hack the timeline and help people find solutions more quickly 

 
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
Connect with Lechon on LinkedIn
Ofcourse
The Art of Documentary

 
OUR PARTNERS:
Generate leads and improve sales with automated chatbots from Bot Builders
FREE trial of email and SMS marketing with Sendlane

Find out your Leadership Trust Score at https://readytolead.com (Ready to Lead).

 
Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review!
Released:
Nov 8, 2021
Format:
Podcast episode

Titles in the series (100)

The DigitalMarketer Podcast takes you on a journey through the world of digital marketing, diving deep into the topics that digital marketers, like you, can use to help grow your skills and your business. The podcast is produced by the Scalable Media Network and hosted by Mark Degrasse and fellow DM contributors. Listen to interviews with key players in the digital marketing industry, bringing real-world insight and examples to help you understand how to implement the best marketing strategies that are working right now. So, whether you're a seasoned digital marketing expert, or you're on your path to becoming one, this podcast is perfect for you. What are you waiting for? Turn up the volume, press play, and start your path to becoming the smartest person in the room.