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IDFA - What You Need to do Yesterday

IDFA - What You Need to do Yesterday

FromDeconstructor of Fun


IDFA - What You Need to do Yesterday

FromDeconstructor of Fun

ratings:
Length:
90 minutes
Released:
Aug 25, 2020
Format:
Podcast episode

Description

In this episode we sat down with three growth experts to discuss following questions:

What companies are doing to prepare for the depreciation of IDFA
How to figure out the best messaging to convince as many users as possible to give you permission to access their IDFA via AppTrackingTransparency
How to optimize marketing campaigns post IDFA depreciation
How to pick conversion value events going forward
How to distinct between paid and organic users
How to retarget high-value users
What will happen to CPIs

Connect with our fantastic guests:
Tatyana Bogatyreva, Head of UA at Gram Games
Nebojsa Radovic, Growth Lead at Network’s
Yevgeny Peres, VP of Growth at ironSource 

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Send in a voice message: https://anchor.fm/deconstructoroffun/message
Support this podcast: https://anchor.fm/deconstructoroffun/support
Released:
Aug 25, 2020
Format:
Podcast episode

Titles in the series (100)

Deconstructor of Fun podcast is created by games professionals for games professionals. We explore the business side of the games industry with the goal of bringing listeners content that is relevant, insightful, and entertaining. Hosts: Michail Katkoff @m_katkoff Eric Seufert @eric_seufert Eric Kress @ekress Adam Telfer @adamwtelfer Ethan Levy @FamousAspect Support this podcast: https://anchor.fm/deconstructoroffun/support