29 min listen
IDFA - What You Need to do Yesterday
ratings:
Length:
90 minutes
Released:
Aug 25, 2020
Format:
Podcast episode
Description
In this episode we sat down with three growth experts to discuss following questions:
What companies are doing to prepare for the depreciation of IDFA
How to figure out the best messaging to convince as many users as possible to give you permission to access their IDFA via AppTrackingTransparency
How to optimize marketing campaigns post IDFA depreciation
How to pick conversion value events going forward
How to distinct between paid and organic users
How to retarget high-value users
What will happen to CPIs
Connect with our fantastic guests:
Tatyana Bogatyreva, Head of UA at Gram Games
Nebojsa Radovic, Growth Lead at Network’s
Yevgeny Peres, VP of Growth at ironSource
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Send in a voice message: https://anchor.fm/deconstructoroffun/message
Support this podcast: https://anchor.fm/deconstructoroffun/support
What companies are doing to prepare for the depreciation of IDFA
How to figure out the best messaging to convince as many users as possible to give you permission to access their IDFA via AppTrackingTransparency
How to optimize marketing campaigns post IDFA depreciation
How to pick conversion value events going forward
How to distinct between paid and organic users
How to retarget high-value users
What will happen to CPIs
Connect with our fantastic guests:
Tatyana Bogatyreva, Head of UA at Gram Games
Nebojsa Radovic, Growth Lead at Network’s
Yevgeny Peres, VP of Growth at ironSource
---
Send in a voice message: https://anchor.fm/deconstructoroffun/message
Support this podcast: https://anchor.fm/deconstructoroffun/support
Released:
Aug 25, 2020
Format:
Podcast episode
Titles in the series (100)
This Week in Games #1 by Deconstructor of Fun