How to turn a friend into a lover if you have been friends for a long time or even many years, and have realized that you have developed romantic feelings for them over time.

In this video coaching newsletter, I discuss an email from a viewer who is forty-three years old and the epitome of the “good” or too much of a “nice” guy. He has a lot of female friends, but no ladies to date. He is halfway through the third reading of my book. He says it goes against everything he thought was how things worked with women. Little by little it’s starting to change his confidence and behavior for the better. He has a twenty-eight year old female friend he has been “best friends” with for about eight years now. He says he has started to develop feelings for her recently and started applying what my book teaches to see if he could create some sexual attraction with her. She seems to be physically touching him more and doing most of the calling, texting and pursuing over the past few weeks. He asks my opinion on how to escalate things physically and get out of the friends-zone.