Joe McNally is a legendary photographer. When it comes to masterful use of light, there are only 4 photographers that I think of and Joe is one of them and it comes from 40 years of battle tested experience with it. Joe has come out with a new book, The Real Deal: Field notes from the life of a working photographer. Its equal parts hearing amazing stories of being behind the camera and real technical and tangible information you can use to take better photos today.In this interview Joe shares why he considers himself a generalist, what caused him to make some of the biggest mistakes in his career, and what elements Joe looks for to make an image a show stopper.Resources:Save 40% off The Real Deal when you use code JOE22 at check outJoe McNally’s websiteFollow Joe on InstagramJoe McNally’s BlogJoin The Beginner Photography Podcast Facebook CommunityFree Lightroom Presets!