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Bonus: Sir Martin Sorrell and the Fall of a Giant

Bonus: Sir Martin Sorrell and the Fall of a Giant

FromYeah, That's Probably an Ad


Bonus: Sir Martin Sorrell and the Fall of a Giant

FromYeah, That's Probably an Ad

ratings:
Length:
18 minutes
Released:
Apr 17, 2018
Format:
Podcast episode

Description

The most powerful man in advertising is out of a job. Sir Martin Sorrell, CEO of the massive ad agency holding company WPP, resigned this weekend amid mounting pressures outside and inside his company. In this bonus episode, we talk to Adweek Editorial Director James Cooper about Sorrell's history, decades of accomplishments and rapid fall. What does it all mean for the future of WPP—and the future of advertising?
Released:
Apr 17, 2018
Format:
Podcast episode

Titles in the series (100)

Join the scrappy, skeptical Adweek news team as we debate the highs and lows of creativity, advertising, marketing, media and technology.