As co-founder of the altMBA, Wes Kao helped create the modern cohort-based education movement with Seth Godin. 

Wes has led over 150 launches for Fortune 500 brands and startups, and is recognized as a leading expert in B2C marketing. Now she’s taking the category she helped create to the next level with her new startup Maven, the world’s first digital platform for cohort-based courses.

I learned heaps from this conversation as Wes unpacked all things cohort-based learning. Tune in to find out more about creating an engaging course, how the best courses evolve, growing your community, and the power of beta-testing.  

Talking Points

The rising trend of learning cohorts

Some common mistakes made by first-time course creators

Why it’s never too late to start a cohort-based learning course

The impact of people working from home

How to make the most out of online learning

Repurposing evergreen content into cohort-based course


Quote
"The less tools you have, the less things will break."

Helpful Links

AltMBA

Episode 343: Consistency Over Authenticity with Seth Godin

Wes Kao’s website

Wes Kao’s Twitter

Maven’s Twitter

Maven



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