Brandon Kaplan is CEO of Skilled Creative, an agency he founded in 2017 that focuses on helping leading media and consumer brands deploy voice technologies for user engagement and commerce. Today, we discuss his firm's work with HBO, Pottermore, Meredith, and a few consumer brands along with dominant trends in the industry. Kaplan received an outstanding achievement award for industry contributions from Project Voice in 2021. Prior to his current agency, Kaplan was President of Ruxly Creative and co-founder of Evantage. He began his career at Stanley Black and Decker.