In this episode Sal, Adam & Justin speak with Paul Fabritz, founder of PJF Performance and performance coach of NBA superstars like James Harden. Paul has a fascinating story. A struggling college student, he was able to take his passion for basketball and through hard work and delivering exceptional results, he was able to create a wildly successful business training NBA elite, traveling the world, flying on private jets and even training Khloe Kardashian. His journey into sports performance and what led him to specialize in basketball? (2:50) Who was the first NBA player that reached out to him? (7:00) How to progress programming at the right rate. The difference in approach from the Soviet Union to US when it comes to exercise science. (7:30) Did he use advanced equipment in his transformation? With his athletes? (9:50) What techniques did he use to address performance/mechanics with his athletes? (11:35) Getting you to reach your genetic potential. (14:20) Determining an athlete’s level of conscious and risk vs. reward. (15:50) What is the worst advice/myths he has heard? (19:20) The difference between plyometrics being done the RIGHT WAY vs. the wrong way. (22:50) Creating mental toughness and meeting his athletes in the middle. (25:59) How did he grow so fast and become highly successful? (27:40) Would he work for an NBA team? (29:38) Does he have a favorite athlete he works with? (32:40) All in and getting the results. How he decides who he works with. (34:29) The youth is year-round. How does he reach the student athlete market? (35:49) What is the value in academia vs. learning on your own? (37:18) What modalities has he implemented into his own practice? (39:11) Fat don’t fly. How nutrition plays a HUGE role in sports performance. (43:15) Teaching people to live a better and healthy life. (44:25) How does he filter through all the products/technology being thrown his way? What excites him? (46:47) Picking your battles, letting his athletes be intuitive and knowing your own body. (49:45) What is the biggest challenge working with professional athletes? How he sets the table and lays down the foundation when he first meets with an athlete. (51:27) The pivotal moments where his business took off. (54:45) How to leverage yourself and blow up your brand. His new webinar series to teach potential trainers. (59:07) What was that like when he got the call from Dick’s Sporting Goods and Adidas? The details of his sponsorships. (1:00:25) What are some of the biggest mistakes he made while scaling his business? (1:03:34) What is his opinion of the current state of the NBA? Best rookies coming up? Best passers? Most underrated team right now? (1:05:07) What are some things that he did on his Instagram that caused posts to go the most viral? (1:10:09) How to be a squid to become more self-aware. (1:12:22) What are the biggest mistakes he sees athletes make? (1:14:13) Steps to be a better trainer. (1:17:15) What are some epic moments in his career? (1:22:22) What does he appreciate/admire the most about watching NBA players? (1:26:57) The top 3 things the average person can do to improve their vertical TODAY. (1:29:13) How can the average lifter gain speed? Explosive training and max intent. (1:33:07) What advice would he give kids/teenagers to gain speed? (1:36:15) What are his dreams and goals moving forward? (1:37:39) Where does his work ethic come from? (1:39:30) Featured Guest/People Mentioned: Paul J. Fabritz (@pjfperformance)  Instagram PJF Performance  PJFPerformance - YouTube James Harden (@jharden13)  Instagram Khloé (@khloekardashian)  Instagram Links/Products Mentioned: November Promotion: MAPS Anywhere ½ off!! **Code “WHITE50” at checkout** Felix Grey Supertraining - Book by Mel Cunningham Siff and Yuri Verkhoshansky influence of squatting depth on jumping performance - Semantic Scholar Functional Anatomy Seminars MAPS Fitness Products Leaf Group Get Bigger, Stronger, Better, Faster | STACK The secret to a