Today my guest is Laura Roeder.
Laura Roeder is the founder of Edgar, a new social media automation tool designed to prevent updates from going to waste. Since 2009, she's been teaching entrepreneurs how to harness the power of social media marketing and create their own fame at LKR Social Media.
Laura was named one of the top 100 entrepreneurs under 35 in 2011, 2013 and 2014 and spoke at the http://www.youtube.com/watch?v=OJT9lovNeJM (White House)about the value of entrepreneurship.
Laura has spoken at numerous influential industry conferences including, BlogWorld, The South by Southwest Interactive Conference, Real Estate Connect, The Social Communications Summit and Blogher, discussing online marketing, social media, and personal branding. Laura has been seen on Fox News, http://forbes.com/ (Forbes.com), CNET, The Los Angeles Times, Fast Company, Mashable, Yahoo Finance and many more influential publications and media channels
In this interview we talk about
How did Laura started her entrepreneurial journey
marketing (and the fact that we can't avoid it)
how to get noticed on social media
the social media engagement factor
repurposing content
automation with keeping the personal touch
the Meet Edgar!