Randy Jackson is the guru on creating a winning culture for your football. He’s going to answer the questions that need answers. When I had my first chance to be a head coach, I knew I needed to establish a certain attitude in our players. Call it culture. But we needed a strategy to do it.  Randy Jackson is the author of Culture Defeats Strategy, but as you find out in this podcast, there’s a strategy to building culture.  Find out the keys to building that team identity, plus a ton of incredible nuggets you don’t expect. We had our JDFB Insider clients on hand to ask some questions that you’ll love to hear the answers to.