In this episode, you’ll learn from an entrepreneur who validated her community through a hashtag campaign and then led her towards building her own businessMakeup For Melanin Girls is a direct-to-consumer beauty brand that leverages community feedback to develop cosmetics tailored to multiethnic beauty consumersTune in to learnHow to turn a blog in to a businessWhy is a brand book important and what you should include inside your brand bookWhat she did after losing an Instagram account of 100,000 followers