Joseph Lazukin is the founder of Pixel Smarter, which help marketers make data-driven decisions that increase profitability, simplify campaign creation, and automate data-driven decisions. He's a serial entrepreneur and a conversion rate optimization (CRO) expert with multiple exits under hit belt. AND his CRO agency has helped his clients save over $160 million on their campaigns. During our interview we discuss: - Joseph dives in by sharing some winning paid and organic strategies he uses to help his clients to quickly growth a massive social media following. - The importance of leveraging multiple social channels to get a better ROI o your campaigns. - How bots are killing your Facebook ad campaigns and how to remove them to dramatically increase your ROI. - Joseph shares why he developed his new Pixel Smarter software that allows marketers to remove bot traffic and hyper segment their audience. - PLUS a whole lot more. Joseph's websites: Learn How to Increase Your Facebook Advertising ROI w/ NEW Pixel Smarter software!     Disclosure: Bear in mind that some of the links in this post are affiliate links and if you go through them to make a purchase I will earn a commission. Keep in mind that I link these companies and their products because of their quality and not because of the commission I receive from your purchases. The decision is yours, and whether or not you decide to buy something is completely up to you.