30 min listen
Emily Current and Meritt Elliott: 'There is some real validity in wholesale right now'
Emily Current and Meritt Elliott: 'There is some real validity in wholesale right now'
ratings:
Length:
37 minutes
Released:
Sep 12, 2019
Format:
Podcast episode
Description
Emily Current and Meritt Elliott have been business partners for 20 years, owning and running at least three companies over the timespan, while collaborating with brands including Kate Spade and Pottery Barn and styling celebs on the side. First came denim brand Current Elliott, which they sold and, soon after, launched L.A.-based apparel company The Great. "We didn't set out to get into the denim industry or disrupt the denim industry; we just knew that we couldn't find what we wanted," said Current, referring to Current Elliott introducing boyfriend jeans to the market during the heyday of "fancy" styles. In this week’s episode of the Glossy Podcast, Jill Manoff sits down with Current and Elliott to discuss how the process of building a brand has evolved, why wholesale still matters and who's really providing influence among fashion fans today.
Released:
Sep 12, 2019
Format:
Podcast episode
Titles in the series (100)
AYR co-founder Maggie Winter: For DTC brands, infinite triple-digit growth is a 'fallacy': AYR, the direct-to-consumer brand for women’s apparel, has an origin story that sets it apart from the sea of other digitally native brands selling women’s clothing without the middleman. For its first two years in business, it was incubated by... by The Glossy Podcast