53 min listen
Why an MBA Was Important for This Entrepreneur
FromShopify Masters
ratings:
Length:
43 minutes
Released:
Sep 3, 2019
Format:
Podcast episode
Description
Sali Christeson quit a corporate job to pursue the dream of building a fashion brand for ambitious women to look and feel good while breaking barriers.
Counterintuitive to most tips for entrepreneurs, Sali credits her MBA for building her well-rounded set of skills.
In this episode of Shopify Masters, you'll hear from Sali Christeson of ARGENT on how to build a fashion brand from the ground up.
For more on Sali Christeson, ARGENT, and show notes: https://www.shopify.ca/blog/argent-mba
Tune in to learn
Why you might want to get an MBA before starting your business
What is a brand book and what needs to go in a brand book
How do you measure that you are making progress with building your brand
Counterintuitive to most tips for entrepreneurs, Sali credits her MBA for building her well-rounded set of skills.
In this episode of Shopify Masters, you'll hear from Sali Christeson of ARGENT on how to build a fashion brand from the ground up.
For more on Sali Christeson, ARGENT, and show notes: https://www.shopify.ca/blog/argent-mba
Tune in to learn
Why you might want to get an MBA before starting your business
What is a brand book and what needs to go in a brand book
How do you measure that you are making progress with building your brand
Released:
Sep 3, 2019
Format:
Podcast episode
Titles in the series (100)
How SyghtGlasses.com Made $2,416.51 in 5 Weeks Selling Glasses From China + Store Giveaway: In this episode you’ll learn from an entrepreneur that launched a business in 5 weeks and documented the entire journey. In this episode you'll learn: 1. How to use your competitor’s product reviews to improve your copywriting. 2. How to reverse engineer the viability of a business idea. 3. How to find and work with influencers and only pay them when they sell your product. by Shopify Masters