When do you see the forest? And when do you see the trees? Building a company to scale requires a delicate balance of macro and micro focus – and the skill to know where to focus when. Josh Silverman has built that skill in leadership roles at Evite, eBay, Skype, and now Etsy. What he’s learned: Success isn’t just about zooming in on the details or taking the long view – but about knowing when to switch between perspectives.Read Nik Money's book The Selfish Ape: Human Nature and Our Path to Extinction.Watch Scott Suko topple dominoes: https://www.youtube.com/watch?v=-IuUp-rI0VU&feature=youtu.beRead the weekly Masters of Scale newsletter: http://eepurl.com/dlirtX