Building an AI strategy - there's hardly anything more vague and open-ended than that. Business leaders have probably gotten the idea that they should develop one, but where should they start? That's what we talk about this week with Charles Martin, PhD. Martin talks about how to go about starting an AI strategy, what to avoid, and the challenges and struggles of applying AI at existing businesses. Also, Martin discusses what business leaders should ignore and what business leaders should tune into and prioritize for an effective AI strategy that will propel them toward success in the coming years.