27 min listen
192: What Cause-Conscious Millennials Want from Their Employer
192: What Cause-Conscious Millennials Want from Their Employer
ratings:
Length:
25 minutes
Released:
Nov 29, 2016
Format:
Podcast episode
Description
Today on Cause Talk Radio, Megan and Joe talk to Alison DaSilva, Executive Vice President, Cone Communications, about their latest study, the _2016 Cone Communications Millennial Employee Engagement Study_.
On the show, Megan, Alison, and Joe discuss:
- Why Millennials are so important to companies. 50 percent of the workforce by 2020!
- Why Cone decided to do this research. "90 percent of our clients are coming to us and asking about Millennials. How do we keep them happy."
- How Cone keeps employees happy. The Cone Olympics???
- How Cone defines a socially responsible company.
- Are employers playing catch up with employees since the priority is usually targeting Millennial consumers?
- How do Millennials want companies to support causes?
- The importance of social media to Millennials.
- What were the biggest surprises from the study? The importance and depth of interest in volunteerism.
- As a Millennial expert, how well does Alison know Millennial lingo?
- What Cone is planning for future research studies.
**Links & Notes**
- [Cone Communications](http://www.conecomm.com/ "Cone Communications")
- [2016 Cone Communications Millennial Employee Engagement Study](http://www.conecomm.com/research-blog/2016-millennial-employee-engagement-study "2016 Cone Communications Millennial Employee Engagement Study")
- [Cone Research](http://www.conecomm.com/research/ "Cone Research")
- [Sign Up for the Cone Newsletter](http://www.conecomm.com/get-the-latest "Sign Up for the Cone Newsletter")
On the show, Megan, Alison, and Joe discuss:
- Why Millennials are so important to companies. 50 percent of the workforce by 2020!
- Why Cone decided to do this research. "90 percent of our clients are coming to us and asking about Millennials. How do we keep them happy."
- How Cone keeps employees happy. The Cone Olympics???
- How Cone defines a socially responsible company.
- Are employers playing catch up with employees since the priority is usually targeting Millennial consumers?
- How do Millennials want companies to support causes?
- The importance of social media to Millennials.
- What were the biggest surprises from the study? The importance and depth of interest in volunteerism.
- As a Millennial expert, how well does Alison know Millennial lingo?
- What Cone is planning for future research studies.
**Links & Notes**
- [Cone Communications](http://www.conecomm.com/ "Cone Communications")
- [2016 Cone Communications Millennial Employee Engagement Study](http://www.conecomm.com/research-blog/2016-millennial-employee-engagement-study "2016 Cone Communications Millennial Employee Engagement Study")
- [Cone Research](http://www.conecomm.com/research/ "Cone Research")
- [Sign Up for the Cone Newsletter](http://www.conecomm.com/get-the-latest "Sign Up for the Cone Newsletter")
Released:
Nov 29, 2016
Format:
Podcast episode
Titles in the series (100)
14: Cause Marketing, Cause Branding, CSR: What's the Difference?: Today Joe and Megan chat with Craig Bida to clarify, once and for all, what the difference is between CSR, cause marketing and cause branding. by The Engage For Good Podcast with Alli Murphy