The best way to serve your customers is to help them consume your product. Dave Woodward talks about some of the best consumption funnels he has come across in the last few weeks. These are physical products, professional services and information products. He reveals what you can do to help your customers consume your products and want more of them and more of you. Tips and Tricks for You and Your Business: Examples of consumption funnels (0:49) How ClickFunnels uses consumption funnels for their own products (6:15) Ways to use consumption funnels in your business (9:29) Quotable Moments: "The most successful businesses are those that help you consume their product." Other Tidbits: Letting customers consume your product by free samples or free offers or reduced price offers is a proven way to increase sales. Hosting events that show demonstrations are also a good way to show your customers how to use your product. Links: FunnelHackerRadio.com FunnelHackerRadio.com/freetrial FunnelHackerRadio.com/dreamcar ---Transcript--- Speaker 1:     00:00       Welcome to funnel hacker radio podcast, where we go behind the scenes and uncover the tactics and strategies top entrepreneurs are using to make more sales, dominate their markets, and how you can get those same results. Here's your host, Dave Woodward. Welcome Speaker 2:     00:17       back everybody. Oh my gosh. This is one of my favorite topics. Consumption funnels. Understand this is, I wish everybody was doing this and it cracks me up. The more people aren't. So what I want you to do is I want to think about how in the world can you help people, those people who you're trying to serve, consume more of your product. Uh, there's, I see this happen a ton and so many other industries and you've got to start using this in your own business. So let me give you a couple of different examples here. A couple months ago, James P friel moved here to Boise area and he and Jada invited a couple of here in the office to go out on a date, so a couples date. So we ended up going to Sula tabla a, if you're not familiar with it. And I'd probably pronounced completely wrong Su, our space la space table, so, but it's a French place and what it is, it's really, it's a, it's a store that sells a ton of high end cooking things and literally anything you could think of from electronic spoons or forks that you basically push down and it spends the spaghetti on to multi hundred dollar knives, thousand dollar cooking pots and pans and just crazy, crazy stuff for the chefs or the want to be shifts. Speaker 2:     01:42       And there's always a ton of people in there, you know, just kind of milling around and looking at things. The part I found so interesting was we went there on a date, you're going to be asking why in the world would you go to serve the tableau on a date? Well, because in the very, very back, which is key, you've got to walk through the entire store to get the very back of the store. They have a cooking area and it's basically a cooking class where they have two different, uh, it's set up to where you could have about, I think a total about 20 people. And so you're cooking, so they have a chef and they have a couple of people who are there helping the chef. And then there's again for us that night there was 12 of us, uh, so six of us, it was James and Yada, Russell and Clinton, my wife and I, so the six of us were there and they had six others who were there as well. Speaker 2:     02:35       And basically we broken into different groups to then be taught by a chef how to cook. And it was that evening and happened to be an evening all about an Italian cuisine. And so we made shadow and we made just this fascinating, really cool meals. It was super engaging, a ton of fun. There's an emotional connection between the six of us as well as then some of the other people we were cooking with. Just, it was really kind of a fun thing to get to know other people. And he had this emotiona