34 min listen
#491 Humans vs. Machines in Marketing: An Interview with Brad Geddes of adalysis.com
FromInternet Marketing: Insider Tips and Advice for Online Marketing
#491 Humans vs. Machines in Marketing: An Interview with Brad Geddes of adalysis.com
FromInternet Marketing: Insider Tips and Advice for Online Marketing
ratings:
Length:
17 minutes
Released:
Mar 28, 2019
Format:
Podcast episode
Description
In this week's episode we're joined by Brad Geddes. Author, speaker and Co-Founder of AdAlysis.Discussing the topic of AI and machine learning and its impact in marketing, you'll learn:The key strengths of humans vs machines (hurrah!)Why the future requires humans & computers to work togetherWhy lightning = beefWhy machines aren't quite ready to write all of your adsHow machine learning is impacting bid management in paid mediaWhy larger corporations have a distinct advantage when it comes to using machine learningYou can connect with Brad on Twitter @bgtheory or via adalysis.com. For information regarding your data privacy, visit acast.com/privacy
Released:
Mar 28, 2019
Format:
Podcast episode
Titles in the series (100)
SEARCH ENGINE OPTIMISATION – PODCAST EPISODE #2: It’s all about getting more of the right people to visit your website See acast.com/privacy for privacy and opt-out information. by Internet Marketing: Insider Tips and Advice for Online Marketing