Rob Go is a co-founder and Partner at NextView Ventures, Next View are hands on, high conviction true seed stage investors. Prior to founding NextView, Rob was at Spark Capital and focused on early stage investments in consumer web and mobile. Before joining Spark Capital, Rob worked at Ebay as the Business Product Lead for “Finding”. In this role, he oversaw the launch of major products that enhanced the search, browse, and product discovery experience for tens of millions of users.  In Today’s Episode You Will Learn: 1.) How did Rob come to found NextView and what was his route into VC? 2.)  NextView are seed investors but what does that really mean today? Why has the entire seed stage moved further down the funnel? 3.) With regards to runway, there are two side son the table, those like Jeff Clavier and I who believe 36 months is optimal. What side of the table is Rob on? Longer or shorter runway? 4.) Why are smaller rounds optimal according to Rob? What do they allow you to do that you cannot do with larger rounds? What does the rise of pre-seed do for Rob as a true seed investor? 5.) Regadless of label competition between VC is now larger than ever, what does Rob make of the personalisation of VC and branding tactics used by Mark Suster etc? Items Mentioned In Today’s Episode:  Rob’s Fave Book: Ready Player One Rob’s Fave Blog: Wait But Why Rob’s Most Recent Investment: Dia & Co As always you can follow The Twenty Minute VC, Harry and Rob on Twitter here! If you would like to see a more colourful side to Harry with many a mojito session, you can follow him on Instagram here!   Attend one of the best conferences of the year, Sunrise, with speakers from the likes of Atlasssian, Canva and Planet Labs. Check it out here!   The Twenty Minute VC is brought to you by Leesa, the Warby Parker or TOMS shoes of the mattress industry. Lees have done away with the terrible mattress showroom buying experience by creating a luxury premium foam mattress that is order completely online and ships for free to your doorstep. The 10 inch mattress comes in all sizes and is engineered with 3 unique foam layers for a universal, adaptive feel, including 2 inches of memory foam and 2 inches of a really cool latex foam called Avena, design to keep you cool. All Leesa mattresses are 100% US or UK made and for every 10 mattresses they sell, they donate one to a shelter. Go to Leesa.com/VC and enter the promo code VC75 to get $75 off!\