Sometimes you need to follow the recipe exactly the way it's written for it to work. There are plenty of tried and true strategies and tactics that have worked for a long time in the industry. Did you ever stop to think why that might be and how strategies and tactics translate for today? It doesn't matter if it's a welcome kit, referral program or the time you spent in the community, they all can work. That's what I talk to Nick Thalhammer, of Cincinatus Insurance, about his recent encounter trying to P.S. There might be New Growth Secrets in here every week.