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Business To Human

Business To Human


Business To Human

ratings:
Length:
29 episodes
Language:
English
Format:
Podcast

Description

Business to Human is a podcast that curates conversations with marketing leaders sharing the breakthrough marketing strategies that actually connect with people. Each episode shines a light on tough challenges, inevitable failures and heroic victories. We explore the common threads between every unique marketing challenge and the characteristics of each individual situation. Everyone thinks they can do marketing, but Business to Human proves marketing that can really connect with its audience is a bonafide superpower.If you’re looking for a community of marketers unwilling to settle for “good enough,” you’ve come to the right place.Welcome to Business to Human!
Language:
English
Format:
Podcast

Episodes1 - 10 of 29 episodes

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Marketer's Toolkit

Join hosts Alexa Bennett and April Masters as we reflect on popular episodes and ponder...

7 minutes
May 09, 2024

Empowering Marketing with First-Party Data

We sit down with Marc Mathies, Senior Vice President, Platform Evolution at Vericast wh...

21 minutes
Apr 25, 2024

Data Delicacies: Optimizing Data in Marketing

How can you optimize large amounts of data from multiple sources? In today’s digital wo...

35 minutes
Apr 11, 2024

The Evolution of the Retail Environment

While the way we navigate physical shopping environments have largely been shaped by th...

21 minutes
Apr 02, 2024

Embracing Digital Innovation in the Rental Housing Industry

Gone are the days of simply contacting a leasing office and hoping that your dream buil...

23 minutes
Mar 07, 2024

Mastering First-Party Data for Marketing Success

If knowledge is power, then data is the ultimate tool when it comes to maximizing a mar...

25 minutes
Feb 08, 2024

Unlocking First-Party Data Challenges

In 2024, as the world only becomes more digitized, effective data management is the key...

27 minutes
Jan 11, 2024

Marketing for Financial Institutions in an Uncertain Economy

In a difficult economic environment, marketing and advertising budgets are the first to...

37 minutes
Dec 20, 2023

What’s Working For Consumers Right Now

In the latest episode of Business to Human, host Matthew Tilley breaks down current tre...

24 minutes
Nov 03, 2023

Brand Building: Seamless Digital and Physical Marketing

What is your why? When customers can tell that your “why” is more closely tied to your ...

15 minutes
Sep 20, 2023